Saint John said she is ‘thrilled’ with upcoming Netflix film The Harder They Fall.David Lee/Netflix

Nielsen Will Add Set-Top Box, Smart TV Data to National TV Measurement Service

Measurement

Statistics will augment in-house panel numbers beginning next year.


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Tiger King 2 is Coming to Netflix Later This Year

Briefly

The sequel to the early pandemic hit leads a slate of five new true crime documentaries.

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Bleacher Report’s HighlightHer Teams With Zelle to Elevate WNBA Voices

Sports Marketing

The women’s sports brand is headed to market as playoffs begin.

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James Gunn Made Suicide Squad Spinoff Series Peacemaker to Work With John Cena Again

TCA Press Tour

The series, debuting in January 2022, marks the first TV series in the DC Extended Universe.

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As TV Viewing Habits Shift, Networks Vow Patience With Fall’s New Shows

Programming & Performance

It can take months, or years, for some series to break out in a multiplatform world.

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Samba TV Adds Former Fox Exec Meredith Brace as CMO

Briefly

It's part of a larger talent buildup for the advertising and analytics company.

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ViacomCBS Rolls Out Discounted Showtime and Paramount+ Streaming Bundle

Briefly

A subscription to both services costs $9.99 with ads and $12.99 without.

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Family Guy Gets Serious About Covid-19 Vaccinations in Animated PSA

Programming & Performance

The spot is part of the Ad Council’s ‘It’s Up to You’ initiative.

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Nielsen Sets 2022 Pivot to Impressions-Based Local TV Buying

Streaming & OTT

The measurement firm also plans to add broadband-only homes into its metrics.

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Roku Creates Shopify App for Small Businesses to Build TV Streaming Ad Campaigns

Connected TV

It's the first offering of its kind on the ecommerce platform.

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Networks Bet On Franchises Like FBI, CSI to Boost Broadcast’s Fall Ratings

Programming & Performance

They ‘check every box for success in the current TV landscape,’ says CBS chief Kelly Kahl.

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Emmy Ratings Up 16%, Ending Record-Low Pandemic Award Show Streak

Programming & Performance

The CBS telecast drew 7.4 million viewers, its largest audience since 2018.

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Joel McHale Gives Hisense Customers 100 Days to Fall in Love With Their New TV

Connected TV

The manufacturer kicked off its 'No Regrets Guarantee' campaign.

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Apple TV+, Netflix, HBO Max Make Emmy History as Streamers Dominate

Streaming & OTT

Ted Lasso, The Crown, The Queen’s Gambit among top winners.

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Broadcasters Expect Linear Bounce Back This Season After Pandemic Ratings Plummet

Programming & Performance

‘It feels like people are ready to get back to some degree of normalcy,’ said CBS Entertainment president Kelly Kahl.